|
The Fine Homes Marketing Program includes:
Monthly, Fine Homes properties are featured in a specially designed ad in the key local newspapers such as the Philadelphia Inquirer, Main Line Times and the Wall Street Journal. These ads contain current Fine Homes listings and demonstrates a strength and expertise in the marketing of luxury home that draws the attention of potential buyers and mandates them to look at our inventory first.
Your home will be featured each month with a prominent picture ad. This special coverage is in addition to all other regular classified advertising.
If allowed and appropriate, we recommend that a special Fine Homes Properties Sign be erected in high traffic locations.
This sign will inform the community at large and the real estate industry that your home has been carefully evaluated and is something that even the most discriminating buyer should seriously consider.
 Professionally photographed and beautifully printed, the full color property brochure of your home will be one of your Sales Associate´s primary marketing tools.
It will be used to entice prospective buyers and to give Sales Associates, with an interested buyer, an effective way of previewing the property.
Additionally, it is the perfect way to remind a buyer of what they have seen.
 Specialty publications and special issues of area magazines are used to expose our Fine Homes properties to specific target marketing likely to have both the interest and the resources necessary to purchase one of these fine homes.
Full page advertising is scheduled in key local and other niche publications as appropriate. Your home will be advertised in Prudential´s Fine Homes International, Dream Homes International Magazines and Prudential Fox & Roach´s exclusive Portfolio of Fine Homes Magazine.
The Prudential Fox & Roach Portfolio of Fine Homes Magazine is a regional publication directly mailed to an extensive list of area business leaders including owners/CEO´s of area corporations, law firms and doctors.
An exclusive individualized website dedicated to your home features an elegant format and easy navigation with multiple photos and descriptions to highlight your property. The website allows buyers, no matter their location, a glimpse into the lifestyle your home affords.
|